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This is not a book
It's a System. A repeatable way of thinking to turn any small idea into a brand, product, or income stream — using whatever you have right now. Create
Build-Hustle It’s not a business model. It’s a mindset framework for building income from scratch. You don’t follow trends. You create leverage.

THE SYSTEM

PHASE 1: THINK LIKE A HUSTLER

“The world rewards creators, not complainers.”

Core Principles:

  • Don’t chase motivation — chase momentum
  • No niche? Start anyway.
  • Use what you have, not what you wish you had
  • Every problem is a product
  • Treat speed like a skill

PHASE 2: MOVE LIKE A HUSTLER

“Imperfect launch beats perfect wait.”

Tactics:

  • MVP every idea (Minimum Viable Product within 72 hours)
  • Use free tools first (Canva, Gumroad, Notion, CapCut, ChatGPT)
  • Make the brand feel rare, even if it’s built in a basement
  • Stack value: combine two average skills into one strong offer (e.g., Design + Strategy → Brand Kits)

PHASE 3: SELL LIKE A HUSTLER

“Make noise before you make money.”

Tactics:

  • Post your process, not perfection
  • Document the hustle, turn it into content (people love the build)
  • Talk to people. DM 10 potential customers. Ask, don’t pitch.
  • Use short-form video to create curiosity, not pressure

 

It’s not a business model.

RARE HUSTLE IS NOT:

  • A course
  • A monthly drop
  • A “get-rich-quick” list
  • A niche box

Audio version
available

THE RARE HUSTLER CODE

10 Principles to build for life

You don’t need the system forever. You need to become it.

coming soon

When someone “buys” Rare Hustle, they’re getting:

✅ The Hustler’s Mental Framework

✅ The Execution Map (idea → income path)

✅ The Tools List (only what’s essential)

✅ The Drills (action over theory)

✅ A way to build fast, cheap, and smart

Order a signed copy

Get a limited-edition, hand-signed copy of Rare Hustle —
scribbled on, maybe coffee-stained, possibly with a wild note inside.
No two copies the same. Just like the hustle.

📬 Ships from wherever Dionisios is currently not supposed to be.
✍️ Signed by the author. Possibly cursed with creative energy.

👉 Only available while he’s in one place long enough to mail them.

    About the author

    Dionisios Karampekios

     

    Born wild in Greece, baked by the sun in ‘86, sharpened by the grind in Boston.
    Dionisios Karampekios doesn’t just talk hustle — he lives it.

    He’s a global drifter turned strategy sniper.
    A creative renegade who went from music industry trenches to corporate boardrooms —
    then flipped it all to build brands with bite.

     

    Currently the CEO of a no-rules advertising agency, he spends his days:

     

    Launching edgy eCommerce companies

    Injecting chaos (the good kind) into legacy brands

    And turning napkin-scribbled ideas into 7-figure businesses

     

    He’s consulted companies that run the world — and still gets a rush from naming a product in 3 minutes flat.

     

    Tattooed with “CREATE” like it’s a religion.
    Fueled by black coffee, punk playlists, and chaotic genius.
    Rare Hustle™ isn’t a theory for him — it’s a lifestyle.

     

    If it’s bold, disruptive, and one step away from getting banned… he’s probably already doing it.